Jabberjacks Franchising News

Leicestershire Children's Entertainment Franchise Celebrate Best Website Achievement

JABBERJACKS Franchising Ltd is already an expert in capturing the imaginations of young children. Now it is captivating franchise industry judges after reaching the final of the Franchise Marketing Awards 2012 (FMA).

The UK Franchising company, based in Leicestershire providing children's party entertainment and activity classes, gave industry heavyweights a run for their money after being shortlisted for the Best Website award for www.jabberjacks.co.uk/franchising

Jabberjacks went head-to-head on March 16 against eight finalists, including brand giants McDonald's, Molly Maid and HiQ, at London's Olympia. The Franchise Marketing Awards (FMA) recognise the industry's most innovative and effective marketing campaigns.

Although Jabberjacks lost out on winning the gong, being shortlisted alongside such established brands illustrates the giant strides made by the small firm.

Franchise for mums is proud to be Best Website Finalist Jabberjacks Director Verity Graham said: "These are really exciting times for Jabberjacks. As a small franchising company we are making tremendous progress by continuing to expand the number of franchises operating throughout the UK."

Jabberjacks now boasts nine franchises throughout the country, which deliver traditional children's birthday party entertainment and baby & toddler pre-school classes using a unique blend of music, drama and dance alongside a cast of colourful puppets which are guaranteed to lift the lid on children's imaginations.

Adrian Goodsell, Head of Franchising at Venture Marketing Group, organisers of the Awards said "The creativity and innovation we have seen in this year's entries reflects the high calibre of marketing franchisors must use to raise the profile of their businesses and attract potential franchisees'.

Jabberjacks Franchising are 1 of 8 UK finalists in the Franchise Marketing Awards 2012, Best Website category

Following the launch of our new website in 2011 we are delighted to announce that not only have we been nominated but we are also one of the 8 finalists in the Franchise Marketing Awards 2012 (FMA). The Award Judges loved our dual purpose site which covers everything you need to know about becoming a Jabberjacks Franchisee delivering pre-school classes and parties to children up to and including the age of 7, as well as making it inviting to our customers looking to book a birthday party or activity class.

Developed by our marketing team the website is colourful and user friendly with easy to use postcode search facilities to find your nearest Jabberjacks Franchise.  Since it's launch the number of enquiries received has increased and our customers find the whole booking process so much easier. Gaynor Black Franchisee North Manchester commented on "how much easier the booking process is.  The customer has all the information they need and simply want to confirm availability and pricing."

Jabberjacks Invest in Internet Marketing Campaign

In July 2011 Jabberjacks launched its new branding and website. Following the success of the site launch and the increase in traffic they recognised the need to invest to keep the site in a prominent position. In August 2011 they commissioned Mulberry Square Marketing Services to carry out an extensive Internet Marketing Campaign including significant focus on Search Engine Optimisation.

Mulberry Square were asked to improve the number of non-brand keywords (search phrases) receiving traffic and the number of non-brand visits to the site on a very tight budget in order to demonstrate the value of search engine optimisation as part of a wider internet marketing campaign.

An initial SEO sweep of the website was completed and changes were made to improve the on page copy and co-ordinate the title tags to improve the number of non-brand keywords (search phrases) receiving traffic and the number of non-brand visits to the site.

Jabberjacks Has Got Talent

In December Jabberjacks celebrated a successful 2011 with their North West Franchisees at David Lloyd Health Club in Cheadle Royal.

The event was a chance for all the Franchisees to get together for some fun networking and a review of all the business activity.

The day began with introductions from the company's newest franchisees. It was great to see everyone together and learn about the very varied backgrounds they had all come from and why they had followed the franchising route. For the majority the key reason was the flexibility Jabberjacks offered combined with the opportunity to work with children and most significantly the fact that for such a low investment, an 85% return could be achieved.

Guest speaker Craig Johnstone from Mulberry Square Marketing Services then presented an update on the new website, its performance through google analytics and about the SEO work that was being done to improve the site and its rankings.

Clare's Jabberjacks Franchise success story

Franchisee Clare Bescoby has enjoyed great success operating Jabberjacks South Manchester.

Clare, a former Pensions Manager, joined the Jabberjacks family in November 2010. Following the birth of her 2nd child, Clare decided that returning to her busy management role was not an option that suited her changed lifestyle.

She looked around for more flexible options and started her own successful child minding business. Then in August 2010 Clare found out about the availability of the Jabberjacks South Manchester Franchise when it became available as a Franchise Resale...

Visit us at the Business & Baby Start Up Show

Visit us at 
The Business & Baby Start Up Show 2011
October 1st, Cranmore Park, Solihull

Jabberjacks Receives Leadership First Grant Funding

Jabberjacks the Children's Party and Pre-school Activity Class Franchise have been succesful in their bid to receive a leadership grant from the Leadership and Management Advisory Service.

The funding through a Business Link scheme is designed to help Directors of small businesses develop their management skills in their specialist industry.

Franchise Resale: Profitable franchise up for grabs!

Are you in the Warrington, Lymm and Culcheth area of Cheshire and looking for an opportunity to work with children? Are you unfazed by the prospect of using a cast of colourful puppet characters, music, songs and dance?

Well this may just be the thing for you: A rare opportunity for a budding entrepreneur is available with the rare chance to take the reins of a franchise area that has recently become available with one of the UK’s top children’s party and activity class providers.

Jabberjacks Franchising Exhibit at the National Franchise Exhibition

Jabberjacks Franchising At The National Franchise Exhibition, NEC Birmingham

After successfully operating a children's party franchise for three years, local working mums Verity Graham and Jackie Johnstone took the next step and in July 2010 took over the reigns of Jabberjaks Franchising Ltd. As part of their plans to increase the number of Franchisees nationwide they had a stand at the National Franchise Exhibition at the NEC in October.....